Resource News
Resource News guides, playbooks, and strategy articles from the Micromarketing team.
Resource News
Articles in Resource News.
Channable AI Categories Are Useful Once They Meet SKU Spend
Channable’s 2026 AI categorization news has a budget angle Channable’s February 10, 2026 post on AI product categorization landed in the exact place feed teams feel every Monday morning: too many products, too many taxonomy fixes, and no clean sense of which fix protects revenue today. The feature story is simple enough. Channable says its […]
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Stop Bad Revenue Audiences Before Hightouch Sends Them to Paid Social
In May 2025, Anthropic made Claude Code generally available alongside Claude 4, and the part that matters for marketing ops is plain: it can read a repo, inspect dbt YAML, run commands, and explain the blast radius before someone refreshes a paid-social audience. That is useful. It is also incomplete. If your Meta Custom Audience […]
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Iterable’s August 2026 Agents Need a dbt QA Layer
Iterable’s August 2026 Agents Need a dbt QA Layer Iterable shipped a useful operator feature on August 18, 2026: journey summaries that Nova Agent can generate every time a journey is saved or published, plus Review Agent upgrades for campaign checks across Drag and Drop, WYSIWYG, and Side by Side email editors. The release notes […]
Read more Stop Testing Email Offers on the Wrong Audience
Stop Testing Email Offers on the Wrong Audience Adobe put a useful new phrase into the marketing-ops vocabulary in 2026: Experimentation Accelerator for Adobe Journey Optimizer. The pitch is speed. Build the test faster, pick a winner faster, move the next campaign faster. I like that. But speed alone will just help you make the […]
Read more Using Reddit Pro Trends with GA4 Key Events to Catch Buyer Language Early
Reddit Is Starting to Look Like a Keyword Lab The phrase that makes money rarely arrives first in Google Search Console. It shows up earlier in messy places: a r/SaaS thread about switching billing tools, a r/marketingops comment about consent mode, a founder asking why a webhook failed during onboarding. By the time the phrase […]
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